The Value Strategy behind Fine Art Commission Sizing and Pricing
Inspired by the "Blue Ocean" strategy of the iconic Cirque du Soleil, and mindful of the historical pitfalls of legacy businesses like Hudson’s Bay, we have completely reimagined the traditional art gallery model. By optimizing our operating costs, we concentrate our resources on technology, materials, and master craftsmanship. The result is custom oil or acrylic canvas paintings that elevate your spaces while maximizing your return on investment.
DIMENSIONS
Canvas Sizing Guide for Your Vision
Whether you are seeking a gallery wall anchor for a private residence or a grand focal point for a commercial area, our handmade oil or acrylic canvas paintings are customized to fit your space perfectly. We offer a wide range of dimensions curated to the intended impact of your artworks.
THE CANVAS BORDER
To ensure seamless local stretching and versatile framing options, every custom canvas is prepared with an additional 2-inch (5 cm) border around the entire perimeter of your selected artwork size.
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In the spirit of Canadian diversity, we balance both systems: the Imperial standard serves our clients across Canada, the USA, and the UK, while the Metric system offers straightforward simplicity for our design partners in Europe and Asia.
VALUE
The Fine Art of Optimizing Return-On-Investment
The traditional art gallery model as brick-and-mortar retail relies heavily on prime locations like Toronto's Yorkville, New York's SoHo, or London's Mayfair. Although this model creates a sense of luxury, it causes unnecessary gallery markups and absolute inflexibility. As a result, roughly 50% of an artwork's selling price goes toward maintaining physical stores in high-rent commercial centres.
Learning from decades running our old gallery on Dong Khoi Street, we have completely reimagined the business model. By eliminating the heavy rental costs of luxury showrooms, we reduce operating costs significantly. At the same time, we allocate our resources on what truly delivers value: archival materials, modern technology, and the master-level expertise required to hand-craft custom oil or acrylic canvas paintings.
The result is a deeply meaningful return on investment—one that reflects a client-centric experience, technical mastery, and a definitive shift from paying for "prime real estate" to building your personal legacy.
Pricing Structure (All prices in CA$)
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Bespoke Originals | Starting from $745
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Master Style Portraits | Starting from $625
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Museum Adaptations | Starting from $475
Dimensions (in) | Dimensions (cm) | Bespoke Originals | Master Style Portraits (One Figure) | Museum Adaptations |
|---|---|---|---|---|
20x20 | 51x51 | $ 745 | $ 625 | $ 475 |
20x24 | 51x61 | $ 770 | $ 650 | $ 500 |
20x30 | 51x76 | $ 805 | $ 685 | $ 530 |
20x36 | 51x91 | $ 845 | $ 720 | $ 565 |
20x40 | 51x102 | $ 865 | $ 745 | $ 590 |
24x24 | 61x61 | $ 800 | $ 685 | $ 525 |
24x30 | 61x76 | $ 845 | $ 725 | $ 565 |
24x36 | 61x91 | $ 885 | $ 770 | $ 605 |
24x40 | 61x102 | $ 915 | $ 780 | $ 635 |
24x48 | 61x122 | $ 975 | $ 855 | $ 690 |
30x30 | 76x76 | $ 900 | $ 785 | $ 615 |
30x36 | 76x91 | $ 950 | $ 840 | $ 670 |
30x40 | 76x102 | $ 990 | $ 875 | $ 700 |
30x48 | 76x122 | $ 1,060 | $ 945 | $ 770 |
30x60 | 76x152 | $ 1,170 | $ 1,050 | $ 870 |
Important Project Notes
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Authentication: Every HEYDA Bespoke Original and Master Style Portrait is accompanied by a signed Certificate of Authenticity, ensuring the provenance and archival quality of your piece.
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Orientation: All dimensions can be oriented as Portrait (Vertical) or Landscape (Horizontal) depending on your project requirements.
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Medium: Listed pricing reflects hand-painted, rolled canvases.
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Installation: Please refer to our Archival Care resource for expert guidance on local stretching, framing, and installation.
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Custom Quotes: For projects requiring custom dimensions, large-scale commercial installations, or group portraits featuring more than five subjects, please email your specific requirements to art@heyda.ca for a tailored quote.